Updated: 01/08/2014 6:04 PM
Created: 01/08/2014 9:34 AM WHEC.com
Dunkin Donuts and the American Red Cross are kicking off the annual "Give a Pint, Get a Pound" campaign Wednesday.
The campaign encourages Rochester residents to donate blood during the month of January, which is nationally recognized as Blood Donor Month.
During the month, people who donate blood at any American Red Cross blood drive in the greater Rochester area, will receive a coupon for a free pound of Dunkin Donuts coffee.
American Red Cross Spokeswoman Maureen Wellman said, “We’ve had some bad weather the last couple days across New York State. We’re down 1,200 units of blood so it’s pretty crucial right now to make an appointment to donate blood when it’s safe to do so.”
To make an appointment to donate blood, click here.