About News10NBC

191 East Ave.
Rochester, NY 14604
Main Office 585-546-5670 | Newsroom 585-232-1010


Our mission is to inform, educate and entertain as we engage and strengthen our community and create value. Accurate, accessible, anytime, anywhere, always with integrity.

News10NBC is Rochester, New York's NBC affiliate in the 76th ranked market, serving close to a million residents with award-winning newscasts and popular programming.

On News10NBC you'll find an experienced group of local news anchors and reporters. Join Deanna Dewberry, Brett Davidsen, Jennifer Mobilia, and meteorologist Stacey Pensgen each weeknight at 5, 6 and 11.

Weeknights tune in for the region's only 7 p.m. newscast with News10NBC at 7 with Jennifer Mobilia.

Nikki Rudd, Pat Taney, Jazz Williams, and meteorologist Rich Caniglia help you jump start your day at 4:30 a.m. on News10NBC Today. News, weather, and traffic reports every 10 minutes help you get the kids off to school and you on your way. During the winter, News10NBC Today airs up-to-the-minute school closing information continuously, so you don't miss important information.

At noon, you can find Brennan Somers and Samantha LaRocca reporting on the day's news and weather. A daily feature Monday through Thursday is the interview segment where community events and leaders are showcased. On Fridays, we highlight a special friend from Lollypop Farm in our Pet of the Week segment, so tune in!

Weekends on News10NBC at 6 and News10NBC at 11, join us for the latest news with Charles Molineaux and the First Alert Weather team.

News10NBC has teamed up with WYSL Radio, 1040AM/92.1FM, to bring you Rochester's best news coverage on the radio. News10NBC is simulcast from 5 a.m. to 6 a.m. and 5 p.m. to 6:30 p.m. with news and weather breaks., News10NBC mobile app, and the WHEC First Alert Weather mobile app make up the region's leading digital news provider. News10NBC can also be found on the NewsON app for your phone, smart TV, or streaming device.

Tune in to News10NBC any day of the week for a variety of great programs.

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Station Contacts

Vice President - General Manager
Richard Reingold |

News Director
Dave Overacker |

Director of Engineering
Don Bargmann Jr. |

Director of Sales
Travis Cundy |

Digital Sales Manager
Ryan Button |

Digital Media Manager
Jenn Brink |

Director of Marketing & Creative Services
Kevin Kalvitis |

Karen Calarese |