Rochester in Focus: Bringing tourism back to the Rochester area | WHEC.com

Rochester in Focus: Bringing tourism back to the Rochester area

Rochester in Focus: Bringing tourism back to the Rochester area Photo: File image.

Lynette Adams
Updated: May 02, 2021 09:36 AM
Created: April 30, 2021 12:36 PM

ROCHESTER, N.Y. (WHEC) — Last year was a tough one for the tourism industry due to the coronavirus pandemic. Some hotels, restaurants, festivals, and other events and entertainment venues didn't survive the pandemic, while others barely hung on. 

How much money does tourism bring into the Rochester market? You might be surprised. 

News10NBC's Lynette Adams talked with the president and CEO of Visit Rochester, Don Jefferies, via Zoom just ahead of National Travel and Tourism Week runs from May 2 through 8. 

Part One

Part Two

If you want to know what's new and exciting in the Rochester area, go to visitrochester.com.


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