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Cuomo's pink tax ban goes into effect Wednesday

WHECTV
Updated: September 30, 2020 05:28 PM
Created: September 30, 2020 12:17 PM

ROCHESTER, N.Y. (WHEC) — New reforms from Gov. Andrew Cuomo are going into effect Wednesday.

The reforms will prohibit businesses from charging a pink tax, which is the practice of charging different prices for similar goods or services that are marketed toward different genders.

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For example, items like clothing, razors and deodorant often fall subject to a pink tax.

Businesses that violate the law could face civil penalties including a fine.


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