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Rochester In Focus: RoCo's all-virtual 6x6 exhibition levels the bidding playing field

Emily Putnam
Updated: May 24, 2020 10:25 AM
Created: May 24, 2020 10:00 AM

ROCHESTER, N.Y. (WHEC) — Each year, Rochester Contemporary Art Center fans and supporters look forward to the 6x6 art exhibition, in which thousands of small-scale artworks are collected from across the globe, displayed in RoCo's gallery space, and sold to art lovers near and far. While RoCo has always had these artworks available to view online, this year they're taking their virtual operations to the next level.

The opening reception, typically an in-person event which kicks off the exhibition with celebration and lively competition, will take place online this year on June 6 as originally planned. 

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RoCo's Executive Director and Curator Bleu Cease says they've had great global participation again this year despite the pandemic, coming in at nearly 4,000 submitted artworks. He says that although there won't be a live opening reception this year, there is a silver lining: 

"Interestingly enough, perhaps a silver lining here -- we're always looking for that -- is that over the years we've heard from people outside of Rochester wishing they could be there on opening night. They always say to us they never can get their favorite artworks because historically opening night was only in-house for the live, competitive buying, but now everyone is on the same page. Everyone can bid online for those early buyer positions, and then the opening reception will be online buying for everyone no matter where you are. So, in a sense this may be one of the more egalitarian and democratic approaches to 6x6."

To view this year's 6x6 artworks, check out http://roco6x6.org/.


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